SEO Steps to Effectively Market Your Online Listings

According to the National Association of Realtors, 90% of buyers start their real estate search online. Each transaction is very important on today's competitive real estate market. Anything you can do to improve the chances of a sale to happen becomes crucial.

The best way to get exposure, drive traffic and stand out from the crowd is to optimize your own online listings for search engines. This will improve the marketability of your listings since regular MLS does not allow or support SEO.

Real estate listings are a very effective form of content. They provide many opportunities for marketing besides social media posts, online syndication, and open houses. Since MLS data is shared with every other website on that MLS feed, search engines do not index. This means MLS data brings no SEO value to real estate agents.

Get more value from your listings following Gahlord Dewald's steps as laid out in this infographics. Gahlord is an online marketing strategist and contributor at Inman and he published his real estate online listings SEO here.

1 comment:

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